Snask is a Swedish brand, design, and film agency. It’s become one of the most sought-after rising stars in the international design world in recent years. Their work is revolutionary, and their performances send audiences into ecstasy. Snask is loud, pink, bursting with confetti, champagne, and love. Their goal is nothing less than to do everything differently—and better—than the rest.
Make Enemies & Gain Fans serves as a guide, a collection of life wisdom, a design bible, and a call for courage to make both friends and enemies. The creators of Snask recount here, with boldness, irreverence, and little respect for the establishment, the steep journey of their agency from its beginnings to the pinnacle of brand design. This book is a must for anyone seeking creative enlightenment, wishing to design their own path, or simply aspiring to world domination.
For the third edition of this quickly sold-out title, only one enhancement would do: covering the book with eye-catching rainbow foil. The shimmering effect of the cover is perfected with a carefully crafted blind embossing. The glossy exterior stands in deliberate contrast to the interior, printed on matte natural paper, which, with numerous images and vibrant colours, promises creative enlightenment.
