When Donald Trump won the 2024 US presidential election, the nation - and the entire world - was shocked. In this critical analysis of the events that preceded and followed the election, political consultant Scott Ferson goes straight to the source - the American people to understand how it happened and where this book is headed.In November 2024, Democrats not only lost the election, they lost the voters themselves. In the years and months leading up to the election, many ordinary citizens — enough to change the course of the election and alter the course of history — found themselves searching for confidence and answers under these turbulent circumstances.These are voters who have never chosen a party, who work full time or overtime to make ends meet, and who simply want to achieve the American dream they were promised. A generation ago, these ordinary citizens would have joined the Democratic Party, either by tradition or community or through union action.Now, Democrats have lost those voters, and for those who didn't believe the 2024 election results, the harsh lesson is that Democrats didn't even try to win them over.
How the Democrats Lost America explains not only why Kamala Harris and the Democrats lost the 2024 election, but also the larger disconnect the party has with voters overall, especially those who don't live on the East and West coasts or in select big cities in between.Through thousands of interviews over the past eight years, Scott Ferson reveals a larger problem facing our democracy: a deep divide with the people. By listening to people and understanding their real concerns, Democrats can find the way forward and take the steps necessary to reconnect the people to the American promise of democracy. Democrats have two choices: Either these ordinary voters are ignored and forgotten, or they are ignored and alienated.
