Brilliant Persuasion:Everyday techniques to boost your powers of persuasion

Book Title Brilliant Persuasion
Author Name Stephen Young
Publishing house Pearson Busines
Country – city USA
Date of issue 2017
Number of pages 288

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Description Books

This post is also available in: ar العربية (Arabic)


You’re already aware of how unlikely you are to progress at work, or “make a name for yourself” in life, if you struggle to get your ideas accepted by your prospects, your clients, your team, your boss, or your peers.

Have you noticed how for some people it seems effortless, while the rest of us – maybe you, would benefit from a little help?

Step by step, Brilliant Persuasion introduces you to a formidable selection of some of the most powerful persuasion techniques used by the most successful business men and women throughout the world.

Using practical exercises that you will effortlessly adapt into your everyday speech, Brilliant Persuasion will ensure you:

  • Naturally, lead people towards your way of thinking
  • Quantum leap your negotiating skills
  • Overcome objections
  • Figure out the emotions behind your prospects’ decision-making process and covertly use this to your advantage
  • Understand and acquire the basic technics of the language of persuasion and how to quickly integrate them into everyday business and life scenarios
  • Foster long-term trust, credibility, and resonant rapport
  • Understand why some words are more persuasive than others
  • Subliminally plant suggestions and ideas into the minds of others.

This post is also available in: ar العربية (Arabic)

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