**This book exposes an unprecedented form of power called “surveillance capitalism,” the quest of big corporations to predict and control our behavior. Described by the Financial Times
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“A pioneering, fascinating, and disturbing book.”**
The wild optimism of the early Internet has turned into a nightmare. Surveillance capitalism has deepened inequality, sowed societal chaos, and undermined democracy.The struggle for a human future has never been more urgent. Shoshana Zuboff argues that we still have the power to decide what kind of world we want to live in: will we allow surveillance capitalism to tighten its grip on us as it enriches the few and subjugates the many? Or will we demand rights and laws that subject this unbridled power to the democratic rule of law? Only democracy can ensure that the enormous new potential of the digital age is harnessed to serve humanity. The book is “The Age of Capitalism.”Surveillance" is an original, highly reasoned, and engaging study of our emerging information civilization and the life-and-death choices we face.
